Yorkshire based Armed Forces Fitness needed to improve their online presence after enjoying rapid growth since the company formed. They asked Impression DP to re-design and develop their website to give current members regular updates and more importantly to attract new members. Armed Forces Fitness were also about to open two new locations in Ilkey and Ripon to add to their current base in Harrogate and we were tasked with SEO to ensure the website would rank for searches in those two locations.
Using the existing branding, combining new photography that we arranged we created an engaging and exciting design. The home page of the website used a simple animation to give the wbeiste an element of vibrancy as well as helping to promote the fact to potential new members that the first session is free. The website is simple to navigate and we used plenty of buttons to direct users to the relevant pages that might be searching for.